BACKGROUNDER: Ice-Qube Preparedness Solutions

Ice-Qube Preparedness Solutions, LLC is a Long Island, NY based company that offers preparedness gift kits with products for rescue, survival, first aid, hygiene and comfort packed in a signature qube for In Case of Emergency or Just In Case.

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In a post 9/11, post Katrina world, Leslie Fastenberg asked herself a serious question “Does my family have a real emergency plan?” After a failed attempt to use the products that were available, she created her own. The Ice-Qube is a modern, organized gift kit that makes preparedness easy and accessible.

“When I got serious about readying my own home and family for an emergency, I considered what I could do to keep them safe and comfortable in difficult circumstances," said Ms. Fastenberg, President of ICE-Qube. "I thought about what my kids and husband would really need and want in an emergency."

The ICE-Qube contains a variety of products for In Case of Emergency or Just In Case a challenging situation comes your way. All kits include premium products and are organized into a tidy, sturdy cube to ensure maximum support and relief during tough circumstances. Ice-Qubes are designed for, men and women, families, office, seniors, students, babies and pets.

Preparedness is a new timely gift for everyone. Preparedness is endorsed by every federal, state and local authority as essential for the protection of your family and loved ones. Ice-Qube has uniquely positioned their brand to be available at gift outlets and sold as a gift.

ICE-Qube quickly grew from the basement of the Fastenberg’s residence to a warehouse in Bethpage, Long Island. Today, ICE-Qubes are available at A list retailers throughout the US and on line at ice-qube.com

ICE-Qube products range in price from $20 to $900. The full list of Ice-Qube products is posted on the at ice-qube.com, where families are encouraged to use the site as a reference for creating their own emergency plans.

Download free emergency planners, sign up for free annual reminders to replenish your supplies and free newsletters with tips on citizen preparedness at www.ice-qube.com.

EDITOR’S NOTE: To speak with Leslie Fastenberg or get more information about Ice-Qube products, please contact Pamela Wadler or Nancy Trent at (212) 966-0024.

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